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Palettes

Heliconia

#FF477E

Heliconia, represented by the hex code #FF477E, is a vibrant and eye-catching shade of pink with a hint of red, reminiscent of the tropical flower from which it derives its name. This color exudes energy and warmth, capturing the essence of a lively sunset or the vivid hues of a tropical paradise. Its bright and bold nature makes it a popular choice in various design fields, from fashion to interior design, where it is often used to create a sense of excitement and vitality. In terms of appearance, Heliconia is a saturated color that stands out in any palette. It is often associated with femininity, romance, and passion due to its pink undertones, while the red hints add a layer of intensity and dynamism. This makes it an ideal choice for brands and products that aim to convey a sense of boldness and modernity. Psychologically, Heliconia can evoke feelings of joy, enthusiasm, and playfulness. It is a color that stimulates the senses and can uplift moods, making it a popular choice in environments where a positive and energetic atmosphere is desired. However, its intensity can also be overwhelming if overused, so it is often balanced with more neutral tones. Culturally, shades of pink like Heliconia have been used to symbolize love and affection in many societies. In contemporary contexts, it is often associated with movements that challenge traditional gender norms, representing empowerment and individuality. Its vibrant nature also makes it a staple in festivals and celebrations, where it is used to symbolize life and vitality. Overall, Heliconia is a color that embodies both beauty and strength, making it a versatile and impactful choice in various applications.

Color Values
HEX
#FF477E
RGB
255, 71, 126
HSL
342°, 100%, 64%
CMYK
0, 0, 0, 0
Accessibility Information

Contrast Ratios

Against White:
3.25:1
Fail
Against Black:
6.45:1
AA

Recommended Text Color

Aa
Use black text
#000000
Usage & Guidance
  • • Works well as a background color with dark text
  • • Pairs beautifully with deeper, contrasting colors
  • • Perfect for bold, attention-grabbing elements
Related Colors

Shades & Tints

Analogous Colors

Complementary Color

Palettes Using This Color