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Palettes

Ocean Blue

#0077BE

Ocean Blue, represented by the hex code #0077BE, is a vibrant and captivating shade of blue that evokes the vastness and depth of the ocean. This color is characterized by its medium to dark tone, with a hint of green that adds a touch of warmth and vitality, distinguishing it from cooler blues. Its brightness and saturation make it a striking and appealing choice for various applications. In terms of appearance, Ocean Blue is reminiscent of clear tropical waters under a bright sky, offering a sense of tranquility and expansiveness. It is a versatile color that can be both calming and invigorating, depending on its context and combination with other colors. Commonly used in design and branding, Ocean Blue is favored for its ability to convey trust, reliability, and professionalism. It is often employed in corporate logos, particularly in industries related to technology, finance, and healthcare, where these attributes are highly valued. Additionally, Ocean Blue is popular in interior design, especially in spaces meant to promote relaxation and focus, such as bedrooms and offices. Psychologically, Ocean Blue is associated with feelings of calmness, serenity, and stability. It can help reduce stress and anxiety, making it an excellent choice for environments where peace and concentration are desired. The color also inspires creativity and open-mindedness, encouraging exploration and innovation. Culturally, blue holds significant meaning across various societies. In many Western cultures, it symbolizes trust and loyalty, while in Eastern traditions, it can represent immortality and spirituality. Ocean Blue, with its rich and inviting hue, embodies these qualities, making it a universally appealing and meaningful color choice.

Color Values
HEX
#0077BE
RGB
0, 119, 190
HSL
202°, 100%, 37%
CMYK
0, 0, 0, 0
Accessibility Information

Contrast Ratios

Against White:
4.79:1
AA
Against Black:
4.38:1
Fail

Recommended Text Color

Aa
Use white text
#FFFFFF
Usage & Guidance
  • • Works well as an accent color on light backgrounds
  • • Pairs beautifully with lighter, complementary tones
  • • Perfect for bold, attention-grabbing elements
Related Colors

Shades & Tints

Analogous Colors

Complementary Color

Palettes Using This Color